Why Do You Do What You Do?

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I’ve learned a lot of fancy marketing techniques in the past few years. And sometimes when I did launches or ran programs, I felt like the marketing techniques were running the show, instead of me. I felt like my mission was getting buried in the methods.

So I want to get back to basics, and tell you why I do what I do. So here’s my truth-telling for the day:

I love working with entrepreneurs and business owners, because I feel like I can make a direct difference in people’s lives by helping them build businesses that they love.

I believe we can all lead lives of extraordinary power and magic. I know that we all started our businesses because we have a particular passion, a unique message that we want to share with the world – and I can help people share that message with as many people as possible. As a coach, I empower entrepreneurs — and it’s really satisfying and rewarding.

Here’s what one of my client said to me recently, that I think really sums up why I do what I do (and why I love it so much):

“Beth, you change your clients’ worlds…just by being you and doing what you do. You CHANGE THE WORLD by helping the world-changers…one client…one website…one blog post…one Pinterest board at a time.”

So if you’re interested in being part of this movement – to live powerful, magical and extraordinary lives – I would love to help you get your message out to the world, and bring in a steady stream of perfect clients to your business.

You can check out my latest program, Pinfluence for Coaches and Consultants, using the link below. I would love to welcome you to our unstoppable community of like-minded souls.

Sign up here (we close the doors at midnight this Saturday, June 14th)

Why do you do what YOU do? Share your thoughts with us in the comments below.

SneaksRightSize

 

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3 thoughts on “Why Do You Do What You Do?”

  1. This is such an important subject (our Big Why). Sometimes we start a business because we don’t feel our needs are being met in the traditional work world. Sometimes we start because we’ve got a specific mission in mind (like yours). For me, it’s a little of both. I got fed up with big business spin and tactics, corporate greed, etc. and jumped over to nonprofits. There, I found a thing called social enterprise and saw the power of using a triple bottom line to focus an organization’s efforts. But there was too much talking and not enough walking. So I started my own biz. After awhile, the independence I’ve enjoyed has turned me into someone quite “unemployable” in the traditional sense. Like you, I LOVE helping folks find and share their message, vision and mission with the world. It’s such an honor to be a part of creating ripples of impact!
    As I continue to hone my Big Why, I’ve realized that what’s at the heart of it all (for me) is our relationships. And the way we interact with each other is at the foundation of all those other impacts we’re here to facilitate. “I am who I am because of who we all are.” (That’s a Ubuntu proverb and one I identify with closely).

  2. Great timing on this question Beth, as I’ve been spending a lot of time thinking about this recently — and trying to boil it down into a single sentence. It’s an exercise that has helped me to simplify a world that can get pretty doggone hectic and distracting sometimes.

    So here it is, and it borrows from a Steve Jobs quote that Carmine Gallo talked about Lewis Howes’ podcast, which Gallo explains here: http://jmorr.is/1hRtOvd

    For me:

    What makes my heart sing is making people feel good about themselves and inspiring others to achieve whatever they love and are capable of.

    I figure if all of my actions do that in some way, I’m living the life I was supposed to live.

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